SMAU 2022, under the banner of “collaboration” and open innovation
The Open Innovation Hub of Lanificio Digitale was present with a delegation of 17 selected startups at the Regione Campania booth.
Companies are increasingly open to the paradigms of Open Innovation. Today more than ever, the need, rather than the sentiment, to collaborate and network prevails. This is what emerged at SMAU 2022 on October 11 and 12 at MiCo Fiera Milano.
From artificial intelligence to blockchain for the food supply chain, from the Metaverse to raise awareness of safety on construction sites to making production processes more efficient, the Open Innovation Hub of Lanificio Digitale was present together with a delegation of 18 selected startups at the Regione Campania booth.
The goal? To promote its sustainable innovation programs for creating or modernizing business units with the PLAN method (Platform, Location, Academy, Network) and to present the HubSpot for Startups program, the partnership that provides access to a discount (up to 90%) on the entire suite of the well-known CRM for inbound marketing, sales, and service.
This year too, SMAU 2022 drew a great many visitors and major players, offering an agenda of workshops, networking moments, round tables, and live shows.
Cloud technologies have revolutionized the way software applications are conceived and developed, so the meeting of needs and innovation opportunities is all the more welcome.
“Getting in touch with corporate organizations and engaging with the enthusiasm of other startups,” said Davide Bussetti and Giordano Iovine, “is always stimulating and offers added value.
It is an exchange that helps you understand how ready the market is to embrace new business models, but also to look for partners, investors, and digital talent.
We all pooled the experience we have gained across different topics and domains. There is a desire to build together!”.
One thing is clear. Companies are looking for innovative solutions, already validated on the market, to face new challenges and changes: from predictive maintenance to sustainable mobility, from the energy transition to digital payments.
SMAU 2022: the value of Open Innovation. “There is a desire to build together!”
“This edition of SMAU reconfirms the vision with which Lanificio Digitale was born: enabling the creation of innovative startups,” concludes Davide Bussetti, CEO of Lanificio Digitale, “improving the mortality risk rate, making the growth process more sustainable. At the same time, promoting the principles of open innovation, supporting a culture of innovation that ensures business consolidation in an increasingly global and competitive market!”.
That is why Lanificio Digitale promotes the development of emerging architectural patterns made up of microservice architectures, encourages work for equity, and relies on Agile DevOps best practices to accelerate software development, meeting time to market and continuing to make onboarding and collaboration more efficient.
At SMAU 2022, Lanificio Digitale presented its innovation programs (Startup Bundle and Innovation Bundle) to visitors, opened its doors to Partners and Investors, and also engaged with young people, in search of new digital talent.
Everyone was shown the PLAN method: an enabling, proprietary Platform, but also a Location devoted to coworking spaces to support coaches and team building, consolidating the participation of digital talent through an Academy and the added value offered by a Network of institutional, academic, technological, and professional partners .
The Open Innovation Hub of Lanificio Digitale thus becomes a greenhouse in which to cultivate and grow thriving ideas, digital talent, and new businesses.